What is good project management?

This post is about agency project management, where communications projects are developed and implemented for clients. The same principles apply to other communications projects, but the responsibilities within the project are likely to be different. My inspiration for this blog post comes from a Facebook post in a freelance group I’m in. Another freelancer inContinue reading “What is good project management?”

A generalist or a specialist?

This is the second time I’ve freelanced, so I’m building on what I learned last time in terms of the types of projects to take on. There is a lot written about having a niche, offering just one specific service, so that potential clients know what you do. But I’ll be honest, I struggle withContinue reading “A generalist or a specialist?”

Why Purple Crocus?

Why did I name my company Purple Crocus? Well to be honest I wanted to name it Purple Penguin, on account of my fondness for penguins. But that name had already been used. So I went for Purple Crocus instead. But as it happens, purple crocuses do also have a significance for me. You mayContinue reading “Why Purple Crocus?”